JD Prater | Growth Marketer | San Francisco

discovering what's possible

I'm a seasoned growth marketer living in the San Francisco bay area. I'm quick on my feet and excel at digital strategies and storytelling.

If The Climate Can Change Then So Can You

I think it's time that we do something. Here are a few suggestions.
  1. Oil is the lubricant of the global economy but we need to forgo fossil fuels for a more sustainable option. Ride a bike or walk distances less than 2 miles. if 1% of Americans replaced a two mile trip just once a week  with a bike ride or walk, it would be like taking 34,000 cars off the road each year. 
  2. As Americans need to be more efficient with our usage.We need to do more with less. Consuming less stuff will cut down on greenhouse emissions needed to supply them or make them. Plus, buy some eco-friendly products that have a mission greater than profit and will problem last longer.
  3. Buying local food will greatly reduce the carbon footprint needed to ship it. Let's say you live in Oklahoma. Why buy green house tomatoes from California (unless you live there) that will travel over 1000 miles to the grocery store when you can buy fresh tomatoes from your local farmer?
  4. Believe it or not, U.S. citizens spend more money on electricity to  power devices when off than when on. Televisions, stereo equipment,  computers, battery chargers and a host of other gadgets and appliances  consume more energy when seemingly switched off, so unplug them instead
Thought provoking commercial.

Last minute addition from Thomas Friedman of the New York Times. Do yourself a favor and read it!